Scout the street. Then list your unit with numbers.
Open the street free — measured sensor counts and the typical-week pattern — then open up to five points on it and get one Street Report your prospective tenant can actually read. When the number has to be beyond argument, certify it: a one-page Footfall Certificate with video-verified counts, peak hours and street percentile, sealed with a QR code anyone can verify.
From $199 per property · No hardware · No site visit
Badge-ready for your Idealista, Rightmove and LoopNet listings.
The deal at stake
Every empty unit claims “excellent location.” None of them proves it.
Tenants and their banks have learned to discount the adjective. Without a number they can check, your best-located unit competes on price alone — and each month it sits empty is rent you never get back.
- Manual clicker counts leave no evidence trail and skip nights and weekends.
- Panel data is US-centric, enterprise-priced, and never per-door.
- “Trust me” doesn’t defend an asking rent in a negotiation.
One month of vacancy
€2,000–8,000*
Rent you don't recover
One Footfall Certificate
$199
Per property · badge included · portfolio pricing for brokers
*Illustrative EU street-retail range (positioning estimate) — your figure depends on the unit and market.
How it works
One street. Up to five points. One decision.
Scout the street, open the spots you are actually considering, and walk into the negotiation with a report instead of a hunch.
Scout a street
Search an address or drop onto the map. The street preview opens free — no card, no call, no onboarding call with a sales engineer.
Free
See the free evidence
Measured counts from real sensors wherever they exist on that street, plus the typical-week pattern — the SHAPE of a normal week, so you can see the rhythm before you spend a cent.
Free · measured + pattern
Open up to five points, one at a time
Pin the exact spot you are weighing up — the corner unit, the mid-block storefront, the side with the morning sun — and open it. Each opened point collects in My analyses, ready to compare.
Up to 5 points per street
Open a point
One button per point. It analyses that exact spot: the footfall estimate with confidence and what drives it, sun and shade at the point, the context and POIs around it, transit, and who is already competing there. Opened points are saved to your analyses.
The paid unit
Compare them side by side
Your opened points line up against each other — busiest hours, which side of the street gets the crowd, which one is in shade at noon.
In My analyses
Generate ONE Street Report
Pick the points to include and get the decision document: the point-by-point comparison, a recommendation and why, the methodology, and the accuracy footnote. Re-opening a point you own costs nothing, for good; the report re-opens and exports free for 30 days.
The deliverable
Free, and honest about it
How busy is this street? Start finding out for free.
We give away the facts and a labelled taste of the model. We charge for the compute that answers your actual question — which of these spots wins.
The street preview
Open any street on the map and look around. No card, no trial clock.
Measured real-sensor data
Where real counters are deployed on a street, their counts are free to read — series, days, side-by-side comparison. Measured facts are our credibility, not our upsell.
The typical-week pattern
The SHAPE of a normal week on that street: which days and hours run hot relative to each other. Relative shape only — no absolute numbers and no this-day drivers. That is the paid point's job.
The full methodology
How the model works, what it uses, and where it is weak — published, free, and linked from every number we render.
Where to rent on that street
Availability links straight out to the local property portal for that country, and the units OpenStreetMap has mapped as vacant, flagged on the map. We link you out; we do not list units ourselves, and an OSM vacancy is a public map note — evidence, often stale, never a listing.
Re-opening what you own
A point you have opened re-opens from your library for nothing, as often as you like, for good. A Street Report re-opens and exports free while its window is active — 30 days — so you never pay twice for the same point, or for the report while you are still deciding.
What you pay for
The differentiated, per-point compute — and the report that turns it into a decision.
- The point analysis (the absolute estimate at YOUR exact spot, with confidence and drivers)
- Sun & shade, context, transit and competition at that point
- The assembled Street Report — comparison, recommendation, export
The typical-week pattern and every point analysis are an estimate produced by our model, not a guarantee — see how it works.
Pricing
Priced against the lease, not against a map subscription
A wrong location costs $800K–$2M in committed rent. Every competitor sells a platform seat by the year; we sell you the one answer you need, once.
Modeled · scout
Open one point
For a coin. Try the model on the one spot you keep coming back to.
- Footfall estimate at that exact point, with confidence and drivers
- Sun & shade, context, transit and competition at the point
- Saved to your analyses — re-opens free
- Credited at checkout if you go on to buy a package
Street Report — 1 point
The decision document for a single unit you are set on.
- Opens up to 1 point
- The assembled Street Report
- Methodology + accuracy footnote
Street Report — 3 points
A shortlist of three. The report names the winner and shows its work.
- Opens up to 3 points
- Side-by-side comparison
- Recommendation + why
Street Report — 5 points
The full scout. Five candidate spots on one street, compared, with a recommendation — for a rounding error against the rent you are about to commit.
- Opens up to 5 points — the most points per dollar
- Side-by-side comparison of all five
- Recommendation + why, ready to hand across the table
- Points you already opened are credited at checkout
Want measured proof, not a model?
Send us footage of the spot and our counting engine turns it into verified pedestrian counts. Add them to a point you already own and the measured count replaces that point's estimate — it is what the Street Report then recommends on. You can also order the counting study on its own. See the counting products.
Nothing to install, nothing to wait for
No sensors, no implementation project, no annual contract. Scout a street now and open a point when you are ready to spend.
Prices are quoted live by our billing service and charged as shown, less any points you already opened on that street (they are credited against a package at checkout). Every point analysis and Street Report is an estimate produced by our model, not a guarantee — see how it works.
Measured · video study
Ground truth: certify the number, don't just model it
The scout ladder above prices the modeled analysis. This is the measured upgrade — video-verified counts, sealed and QR-verifiable, for the listing itself.
Footfall Certificate
7 days, QR-verified
The document that makes “excellent location” provable.
- Peak hours & street percentile
- Direction & category split
- Verified badge + listing widget
- Public verification link
Portfolio ×10
Bulk certification
For property managers and brokerages with vacant space to move.
- Ten certificates
- White-label numbers
- Badge on every listing
- Priority turnaround
The cost of one week of vacancy.
Already opened a point? Turn it into a measured count: attach footage (or a camera) to that exact spot and the counted crossings replace the modeled estimate on the point — and that is what the Street Report then compares and recommends on. Counting time is billed from your minutes.
Managing a portfolio of vacant units?
White-label numbers, a badge on every listing, and portfolio pricing across your units.
Who it's for
Is this a good location for my business?
Five people ask that question for a living. Here is what the scout loop does for each of them.
Independent owner
Don't let me sign a bad lease.
Before you commit to five years, spend an evening — not a fortune — knowing how busy your spot really is, which side of the street gets the crowd and the sun, and who is already there. The measured data is free; for the price of one slow day's revenue we analyse your five best spots and tell you which one wins, and exactly why.
Franchisee / multi-unit operator
Approve or reject this site fast — and justify it upward.
Turn a week of site-visit guesswork into a one-page, methodology-backed comparison your franchisor will accept. Score five candidate units on footfall, hours, sun and competition — and when the numbers have to be beyond argument, order a separate counting study of the winning spot and hand over measured counts.
Commercial broker / landlord
Market my unit with real footfall; place tenants faster.
List with numbers, not adjectives. Hand a prospective tenant the hourly pattern and a point analysis of the unit itself — the evidence that closes the lease instead of another round of “great foot traffic”.
Retail analyst / consultant
A defensible site model I can put my name on.
A transparent methodology you can interrogate and per-point estimates with confidence and drivers — a defensible site analysis in an afternoon rather than a quarter. When a client wants measured ground truth, commission a standalone counting study of the same spot from footage.
Pop-up, stall & mobile F&B
Which corner, which side, which hours?
Pick your exact pitch: which corner is busiest at 1pm, which side has shade at noon, which day peaks. A couple of coins per point — and the free typical-week pattern tells you whether the street is worth scouting at all.
How it works
Seven days of video. One page of proof.
From any camera to a certificate a counterparty can verify — no sensors, no installers, no survey crew.
Point any camera
The building’s existing CCTV, an IP camera, or a phone in the window. Nothing to buy, nothing to mount — you can certify a unit while it’s still vacant.
We count for 7 days
Every silhouette that crosses your counting line, by hour and direction — sampled and extrapolated with honest, disclosed confidence intervals.
Get the sealed certificate
One page, QR-verified, with the peak hours, direction split and street percentile — plus the embeddable “Verified Footfall” badge for your listing.
The artifact
Anatomy of a Footfall Certificate
Everything a tenant, bank or buyer needs to trust the number — and nothing they can’t check.
What’s on the page
- Verified daily average with a 90% confidence interval
- Hour-by-hour pedestrian profile and peak windows
- Direction split — footfall in vs. out of the frame
- Your street’s city percentile, benchmarked
- A public QR verification page for the certificate ID
- The method, sampling window and error bars, stated plainly
Anyone can scan. Anyone can verify.
The seal opens a public page with the certificate ID, the counting method and the error bars. The record is immutable and the numbers are never tuned — which is exactly what makes an owner-commissioned count believable. Independence is designed in, not promised.
How verification worksThe badge that rents space faster
Every certificate ships an embeddable “Verified Footfall” badge. Drop it on your listing and each browsing tenant sees a checkable number — and the next landlord sees the badge.
Verified Footfall
2,480 pedestrians/day · verify ID FC-7Q2K8
See it for yourself
Proof, not a promise
We don’t show customer logos or invented testimonials. We show the product — the same engine that produces your certificate.
The showcase study
Open a seeded 7-day study: score gauge, hour×day matrix and benchmark percentile — the full dashboard behind every certificate.
Open the showcaseThe live overlay clip
60 seconds from the busiest window with detection boxes, track trails and a live counter burned in. Watch the count happen.
Watch the clipHow the count is produced
Walk the counting pipeline end to end and see the public QR verification page a certificate resolves to.
See how it worksStreet Traffic Explorer
Explore real, measured footfall on a live map — with the source behind every number, never a fabricated one.
Open the mapThe Street Traffic Explorer is part of the shared StreetProof engine — see it on streetproof.net
“We count silhouettes, not people. No faces. No identities.”
Verification you can hand a tenant — privacy you can defend to a regulator. The certificate proves the number without ever identifying a person.
No facial recognition — ever
Low-resolution processing by design
GDPR & EU AI Act aligned
Footage deleted on a short TTL
FAQ
Questions landlords and brokers ask
Isn’t a landlord-commissioned count biased?
Do I need to install any hardware?
How long does it take, and what does it cost?
Where can I show the certificate?
How accurate is it?
What about privacy and GDPR?
From the blog
Prove a footfall number a counterparty will believe
Footfall Accuracy, MAPE and Confidence Intervals: What 'Accurate' Really Means
What footfall accuracy actually means: MAPE, confidence intervals, ground truth versus panel data, and why a 99% claim with no evidence is worthless. Shared engine-trust research.
How to Audit a Footfall Claim Before You List a Space
A checklist for landlords, brokers and property managers: how to audit a footfall claim, what a defensible Footfall Certificate must contain, and the red flags to reject.
Why You Should Never Trust an Unverified Footfall Number
Unverified footfall numbers put landlords and brokers at real risk. Here is where they come from, why panel estimates go blind at street level, and what verified footfall fixes.
Turn “great foot traffic” into a document a tenant will believe.
Certify your first listing for $199. In one week you get the sealed Footfall Certificate and the badge that shortens vacancy.